How Bohebon gained +8% in average shopping basket thanks to Tabesto kiosks

Who is Bohebon

Since 2022, Bohebon has been delighting fans with quality poké bowls in a cosy, colorful and carefully decorated atmosphere, supported by a team that always takes care of its customers.

The brand prepares each poké in front of the customer, using only fresh produce delivered daily. Bohebon is uncompromising on product quality, from the first ingredient to the last topping.

Veggie, vegan, flexi, gluten-free... every gourmand can create the poké of their dreams, according to their diet, their desires or their current mood.

The experience is meticulous from start to finish, with appetizing dishes, welcoming surroundings and a strong commitment to reducing waste.

Bohebon in figures

• Cuisine: Poke Bowl
• 15 Sales outlets
• 25,000 orders/month
• 5.6 Million € sales excl.

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‍Challenge: Manage flows and simplify order taking

To accompany the opening of its first restaurants in shopping malls, Bohebon wanted to integrate order terminals to make service more fluid in all circumstances.

• ‍Reducewaiting times at checkouts and help teams focus on preparation
• ‍Offeringan intuitive, fast, autonomous and pleasantcustomer journey
• ‍Stimulatesales of formulas and options Thanks to better product promotion
• ‍Ensurerapid installation and provide responsive support and maintenance
• ‍Integrate with Zelty, the cash register system to optimize internal management

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Solution: Ideal terminals for a supercharged average basket

Seamless integration with Zelty

Native integration with Zelty enables unified, simple and efficient order management. Everything is centralized: order taking, collection and kitchen dispatch are perfectly synchronized, with no friction for your teams.

Attractive, intuitive design

The kiosk interfaces reflect the Bohebon universe: colorful, modern and engaging. Customers navigate easily, compose their poké in just a few clicks, and clearly visualize each stage of their order. The experience is fluid, pleasant and up to the expectations of busy gourmets.

Personalization that adds value to products

Thanks to a high degree of personalization, the kiosks emphasize homemade recipes, the quality of fresh ingredients and supplements. The structuring of choices and targeted recommendations encourage the addition of paying options and conversion to formula, without compromising order-taking speed.

Responsive, efficient support

Bohebon's teams were delighted with Tabesto's support right from the start. Support is fast and human, and exchanges are simple and effective, whether it's a question of technical follow-up or menu adjustments. Deployment went off without a hitch, and Bohebon's teams are always on hand when needed.

A solution designed for franchises

Included in the franchise package, the Tabesto solution was adopted without hesitation by Bohebon's partners. The kiosks are easy to deploy, quick to learn and perfectly suited to high-traffic points of sale, particularly in shopping malls.

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Results

• +8.4% kiosk basket vs. counter
  Attractive photos, suggestions and automated recommendations clearly boost sales
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• +8% sales via options and formulas
  Kiosks maximize conversions to formulas and paid options thanks to recommendations
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• 19% Formulas accepted
  Customers are more likely to be tempted by a formula when suggestions
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• 23% Paid options added
  Highlighting products and options encourages gourmet customers to add extras to their dish
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• 79% of orders are paid for at
  The vast majority of customers order completely independently, freeing up staff for preparation
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• 3:24 min per order
  Customers can easily compose their poké on kiosks, avoiding queues in front of the composition buffet.

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"We're big fans of our Tabesto kiosks!

Service is smoother and faster, and customers can choose their dish with eye-catching visuals. On the business side, our average basket climbs and we gain in productivity by freeing up a cashier position.

The customer experience is the same in all our outlets, with a menu in our colors and the integration of our loyalty program."
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Louise de K. | Operations Manager at Bohebon

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